← The sales analytics libraryPractice · 4 questions →
Data & reporting
The sales dashboard
The standing view for a sales leader: bookings versus target, pipeline coverage, conversion by stage, forecast versus actual, and rep attainment.
Owned by: Sales analystTest band: Sales analyst
In practice
One screen, five numbers, each with a target and a trend. If leaders build their own spreadsheets from it, the dashboard is not answering their question.
The kind of thing the test asks
- A good sales dashboard for a leader shows…