Wauvel

Your AI CFO
watches the money.
You run the business.

What a $150–400/hour CFO does, for $99 a month.

  • Set up in 5 minutes
  • Free for 14 days
  • No card

Your AI CFO

Live · sample books

I'm reading Northwind Trading Co.'s live books. Ask me anything an owner would: how last month went, when cash gets tight, who's late paying.

No QuickBooks? Create an account and upload your statements →

Read-onlyYour books stay yoursHow we handle your data →

Sample

A tour of the product, on real-format numbers.

Northwind Trading Co. is a fictional wholesale distributor, run through the same engine yours would be — from the morning Command Center to Watch-outs: the books scan, letters read for you, and the dates you can't afford to miss.

Cash · 13-week forecast

$283,821 today

Tightest: week 3 (Nov 25)$195K
In 13 weeks$386K
Owed to you / you owe$816K / $532K
Profit & loss · YTD

Against last year, line by line

Revenue$3.59M+28%
Gross profit$1.43M+28%
Operating expenses$1.15M+21%
Net income$285K+66%

Every line opens: department, account, then the transactions behind it.

Who owes you

$816K out, $365K past due

Cascade Outfitters$153K late
Harbor & Main Hardware$48K late
Lakeshore Mercantile$47K late

Ranked by who to chase first, with the reminder ready to send.

Watch-outs · 14 checks

3 worth a look in the books

medium

"Interest Expense" is counted as an operating expense

medium

Undeposited Funds is holding a balance

medium

Opening Balance Equity still has a balance

Northwind Trading Co. — a sample company. Yours runs on your own books.

  1. 01Command CenterCash, revenue, P&L, operating expenses, who owes you and who you owe, and watch-outs — live from your books, every day.
  2. 0213-week cash forecastReceipts and disbursements by week, the low point, and what-ifs that move it.
  3. 03ReportsThe monthly review a fractional CFO would write: the numbers, the story, and the questions to ask next.
  4. 04Watch-outsOne list of what needs you: problems in your books, cash and invoices to watch, and the dates you can't miss — I-9s, insurance, open enrollment.
  5. 05Autopilot & alertsWatch-outs, cash and the monthly review, delivered where you already look — only when something trips.
  6. 06Your CFO's personalityName it, pick how it talks, and ask it anything — it answers from your actual numbers.

The full sample report has the line-by-line numbers, the forecast suite, up to three things worth doing this month, and questions to ask your accountant.

View the full sample →

All of that on your own books: $99 a month, everything included.Free for 14 days. No card to start.

Connect QuickBooks →
Why Wauvel

What a $150–400/hour CFO would tell you, for $99 a month.

Most small businesses can't justify a fractional CFO, so nobody is watching the numbers between tax seasons. Wauvel watches them for you: reads your books every day, finds what's worth your attention, and says it in plain English.

  • 5 minTo connect QuickBooks. Then it runs on its own.
  • $99A month, everything included. 14-day free trial.
  • 24/7Your books are read every day — cash, revenue, the P&L, who owes you
  • 13 wksOf cash forecast, rebuilt daily — and the week it gets tight
How it works

From connected books to a CFO's read, in four steps.

Step 1 · Connect your books

QuickBooks Online

Northwind Trading Co.

Connect
Reading your books (read-only)…
  • Profit and loss24 months
  • Balance sheet24 months
  • Invoices1,284
  • Bills312
  • Customers and vendors146
Read-only: your books stay in QuickBooks. It stays current from here on, on its own.

Connect QuickBooks in about five minutes. We only ever read — and we handle the messy line items.

Shown on Northwind Trading Co., the sample company in the live demo.

The honest part

Garbage in, garbage out

Your report is only as sharp as your books are clean — but you don't need perfect books to start. Upload what you have and we'll flag what's missing. Clean detail in, clean report out.

What you get

The questions your AI CFO answers.

  • 01

    Am I making money?

    Revenue, costs, and profit — beside last month and last quarter.

  • 02

    Where is my cash actually going?

    The cash tied up in unpaid invoices, inventory, and slow payers — in dollars.

  • 03

    Better or worse than last month?

    Every number next to the prior period, with the change called out.

  • 04

    What should I do this month?

    Up to three moves worth making this month.

  • 05

    What should I ask my accountant?

    A short list of questions worth bringing to your CPA.

  • 06

    Something you can actually share.

    A clean, unbranded PDF to email your accountant or investor.

On autopilot

Set it once. It runs 24/7.

A CFO you have to remember to check is a CFO you'll forget. Wauvel works in the background — watching your numbers, catching what's off, and only reaching out when something actually needs you.

  • Alerts that come to you

    Set your thresholds once; get pinged the moment one trips — no logging in to check.

  • A standing eye on the business

    The books scan, letters read for you, and a nudge before renewals and I-9s.

  • Reports that run themselves — where you already look

    The monthly review, a daily workbook, and digests — sent to your inbox, Slack, or Teams.

Ready to see your own numbers?

Start with a 14-day free trial — cancel anytime.

Connect QuickBooks →

Works with the tools you already use

QuickBooks is a trademark of Intuit Inc. Slack is a trademark of Salesforce, Inc. Microsoft Teams is a trademark of Microsoft Corporation. Wauvel is an independent integration and is not endorsed by, affiliated with, or sponsored by these companies.

Blake Ekelund, founder of Wauvel
Founder

Blake Ekelund

Finance · Founder of WorkChores

CFO-level work at two companies, both through an acquisition, then the same read for small businesses. Wauvel is that read, every month — and if a number doesn't make sense, you'll hear back from a human.

See the full background on LinkedIn →
Pricing

Pick how much CFO you need.

Most owners start with Wauvel CFO: free for 14 days, no card to start, cancel anytime.

Wauvel Monitor

A second set of eyes on your books.

$29/mo

Billed monthly. Charged today, cancel anytime.

Start Wauvel Monitor →
  • Weekly books check: is your bookkeeper keeping up?
  • Books vs. bank tie-out, unexplained balances, common errors
  • Alerts: low cash, runway, large transactions, past-due invoices
  • A findings email with the question to ask your bookkeeper
  • Your Command Center's headline numbers, read-only

No reports, forecast or AI CFO chat. Move up to Wauvel CFO anytime.

Most owners start here

Wauvel CFO

Your whole finance function.

$99/mo

14 days free, no card to start. Then $99 a month.

Or start the trial without QuickBooks →
  • Everything in Monitor, plus:
  • Unlimited plain-English reports
  • Live dashboard on your QuickBooks
  • 13-week cash forecast and what-ifs
  • Unlimited AI CFO chat, with memory
  • Email, Slack and Teams delivery
  • PDF and Excel exports, your branding
  • Multiple companies on one plan

Wauvel only reads your QuickBooks. Disconnect anytime.

How the Wauvel CFO trial works

  1. 1

    Day 1

    Connect QuickBooks. Your numbers are on screen in minutes.

  2. 2

    Days 1–14

    Use all of Wauvel CFO: reports, forecast, alerts, the AI CFO.

  3. 3

    Day 13

    We email you the day before the trial ends.

  4. 4

    Day 14

    It stops unless you've added a card. Nothing is charged.

Compare plans

What you get with each

FeatureWauvel Monitor$29/moCharged todayMost popularWauvel CFO$99/mo14 days free
Watching your books
Weekly books checkWith the question to ask your bookkeeper
Is your bookkeeper keeping up?Weeks with nothing entered, months left unfinished
Books vs. bank tie-outWith a linked bank
Unexplained balances and common errorsUncategorized money, negative accounts, books that don't balance
What was booked this weekEvery QuickBooks change, in plain English
Letters from the IRS, state or insurer, read for you
Coming up: renewals, filings, I-9s and 1099s
Books review sent to your bookkeeper each month
Alerts
Low cash and runway
Large transactions, past-due invoices and bills
Margin, revenue and cost trends turning
Where alerts reach youEmailEmail, Slack, Teams
Your numbers
Command CenterCash, runway, revenue, receivablesHeadlines, dailyLive, every drill-down
Plain-English reportsMonthly, quarterly, annual—Unlimited
Scheduled reports and daily digests—
Excel and PDF downloads, your branding—
Lender and board-ready packs—
Planning ahead
13-week cash forecast and what-ifs—
Budget and annual operating plan—
3-statement model—
Hiring, pricing and financing scenarios—
Getting things done
Late customers chased automaticallyPolite first, firmer as it ages—
Which bills to pay, and which can wait—
Your AI CFO
Ask anything about your numbersIn the app or Slack3 a monthUnlimited
Remembers your business month to month—
Start Wauvel MonitorStart my free trial
FAQ

Questions, answered.

How much does Wauvel cost?

You start with a 14-day free trial. No card to begin, nothing charged, and if you do nothing when it ends the trial simply stops. After that there is one plan, everything included. Wauvel CFO ($99/mo, or $990/yr) is your whole finance function: unlimited reports, the live dashboard, a 13-week cash forecast, books watch-outs, alerts to email, Slack, or Teams, and an AI CFO that remembers your business month to month and that you can ask anything. Annual billing is two months free, and you can cancel anytime.

How does the free trial work?

Pick a plan and you're straight into a 14-day trial of the full product — no card, nothing to cancel. Your trial end date is shown in your account, and when it arrives the trial just stops unless you add a card to carry on. You can't be charged for forgetting.

Do I need QuickBooks to use Wauvel?

No, but it's the better way in. Connect QuickBooks Online and you get the whole thing: the live Command Center, the 13-week cash forecast, alerts and the books scan, all kept current on their own. Without QuickBooks you can upload your P&L and balance sheet (monthly, since January of last year), plus your A/R and A/P aging, and get the written review. Either way we handle the messy line items most small-business books have.

How long does setup take?

About five minutes to connect QuickBooks — you sign in at Intuit and pick your company. Your numbers are on screen straight away, and from then on they stay current on their own. The monthly written review is built to be read in ten minutes.

Can I get reports automatically, on a schedule?

Yes. Wauvel can generate reports on the cadence you choose (daily, weekly, monthly, or a custom schedule) and deliver them on their own. The full monthly review runs when your books close; lighter daily or weekly digests keep cash, invoices, receivables, and runway in front of you between reviews.

Does Wauvel work with Slack or Microsoft Teams?

Yes, both. Connect Slack or Teams and your reports and scheduled digests post straight to the channel you choose, so your numbers land where your team already works, not just your inbox. Send to email, Slack, Teams, or any combination.

Is my financial data secure?

Your files are encrypted in transit and at rest, and only your account can see them. The AI that reads your statements is Claude, whose terms forbid training on your data, and your name and business never reach the model. We never sell or share your data. Full detail is on our security page.

Is Wauvel actively maintained?

Yes. We ship improvements every week — new reports, integrations, and security hardening — with no roadmap theater. Every change is dated on the public changelog.

Is Wauvel a replacement for an accountant or CFO?

No. A Wauvel report is a starting point for decisions, not professional financial, tax, or accounting advice. Material decisions should be reviewed with a qualified CPA or advisor.

New to the idea? Start with what an AI CFO is, and what it costs →
More detail on how we handle your data →

See where your business actually stands.

You start with a 14-day free trial. No card to begin, nothing charged, and if you do nothing when it ends the trial simply stops.

November closes in 18 days. Connect now and it's the first close your AI CFO watches — the books scan, the tie-outs, who still owes you.

Not ready for a trial? Get your 2027 budget free, no account →

Connect QuickBooks →
The fine print, plainly stated

AI-generated content

Reports generated by Wauvel use AI analysis of financial data you provide. The system can make mistakes. Reports are a starting point for discussion, not professional financial, tax, or accounting advice. Material decisions should be reviewed with a qualified CPA, CFO, or advisor before you act.

Liability

Wauvel makes no warranty as to the accuracy, completeness, or suitability of generated content for any particular purpose. You retain responsibility for the accuracy of input data and for reviewing all output before sharing it.