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Productivity & capacity

Rep attrition

The share of reps who leave in a year, voluntary and not. Each departure costs the ramp time of the replacement plus the pipeline that goes with them.

Owned by: Senior sales analystTest band: Senior sales analyst
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In practice

Twenty percent is typical, thirty is a problem, and every point of it must be in the capacity model as lost months of productivity.

The kind of thing the test asks

  • Attrition is 25% a year on a team of 20, ramp is 6 months. The capacity lost to attrition each year is roughly…
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