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Reporting & leadership
Choosing KPIs
The handful of metrics that actually drive the business's profit and cash, chosen so each has an owner and a target. Three to five, not twenty.
Owned by: AnalystTest band: Analyst
In practice
A KPI nobody can move is a statistic. If the number moved last month, someone should be able to say what they did.
The kind of thing the test asks
- A good KPI is one that…
- A dashboard shows 24 metrics, all green. The most likely problem is…